Make Salesforce even more clever

Posted by Henning Lund on Wed, Sep 13, 2017

Salesforce is an excellent system. However it does not support all of your company’s functions. You are perhaps using an ERP system (for example Microsoft Dynamics) in parallel to Salesforce to take care of your accounting, your inventory or your fulfilment. Wouldn’t it be great to be able to bring this information into Salesforce, to get everyting at one place?

Think about it. Having access to this data brings additional value to your organization. Users are more motivated to work with their Salesforce system as it contains all the information they need. The use of Salesforce should not be limited to keying in information and tracking activities.

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Tags: Salesforce, ERP-CRM integration, Salesforce - Microsoft Dynamics integration

How to make your data integration solution robust

Posted by Henning Lund on Fri, May 19, 2017

More and more, companies are using an array of specialized systems (ERP, CRM, and any other system) to follow and support the digitization, globalization and general decentralization of business processes. This can create silos of data, which would seriously jeopardize the investment in these systems. These applications will only add value to the entire organization if they are aligned and used the same data, i.e. if they are integrated.

This is why, today, one of the most critical things to the success of companies today is the ability to integrate data from multiple sources. Having a robust system integration has become the key to building a strong enterprise architecture. But what is a robust data integration system?

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Tags: Data Integration, ERP-CRM, ERP-CRM integration

Showcase: Connect Salesforce with Microsoft Dynamics and grow your business

Posted by Henning Lund on Thu, Mar 09, 2017

Companies can benefit from integrating their ERP with their CRM in multiple ways. And in fact, the motivations behind an ERP-CRM integration projects can vary depending on the size, region or industry of a company. Let’s take an example. Imagine that your company delivers solutions for automating document-driven processes. You have subsidiaries in more than 15 countries and internally, you use Salesforce as your CRM and Microsoft Dynamics as your ERP. You’d like to streamline your business processes and share critical business information across your entire organization. In order to operate efficiently, you need to make sure that your staff has up-to-date and accurate information, whether they sit in finance, marketing or sales, whether they are located in Europe, America or Australia. What do you do?

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Tags: ERP-CRM integration

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